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Connect wins at GulfHost Innovation Awards

The food-to-go experts were at GulfHost 2024

Connect by Flexeserve is a winner at GulfHost’s Innovation Awards 2024

Not only were our team of hot-holding experts able to show attendees of GulfHost how our incredible hot-holding technology is changing food-to-go worldwide, but they were also able to take home our latest award.

Awarded GulfHost’s Best Front-of-House Innovation, Connect is the first service of its kind, offering cloud-based automation for any hot food-to-go operation. Only with Connect can you schedule hot food operating hours, adjust temperatures and monitor shelf life – all at the touch of a button.

Read our team's profiles

Campus cafe - GulfHost 2024
Falaffal - GulfHost 2024
Rear Feed - GulfHost 2024
Shakshuka - GulfHost 2024
Flexeserve Zone - GulfHost 2024
Hot hold any food at GulfHost 2024

True hot-holding for any operation

With GulfHost attracting so many hot food operators from across the world, it was the perfect opportunity for attendees to see how our technology, services and patented Flexeserve products can meet any operation’s needs.

From supermarkets and c-stores to coffee shops, bakeries, contract caterers and colleges, our industry-leading technology maintains food quality for longer than ever thought possible – enhancing the appearance, taste and texture of any style of cuisine.

Unbeatable technology, unbelievable results

Every Flexeserve unit uses our unique 3D airflow convection system, which surrounds food to maintain its quality and freshness. Rather than continuing to cook food like many of our competitors, this system retains more moisture in it for unmatched, true hot-holding.

Our research and testing show that our competitors see a loss in food quality of up to 50% in under 90 mins and a loss of up to 90% in 120 mins. Meanwhile, food held in our units delivers unparalleled consistency for longer than ever imagined.

Connect by Flexeserve - GulfHost 2024

Connect by Flexeserve

GulfHost Innovation Awards 2024 – Winner

Winner of Best Front of House Innovation in the Innovation Awards, Connect by Flexeserve is the first of its kind. Offering total operational efficiency for your hot food program, with this cloud-based service you can schedule your hot food operating hours, adjust temperatures and monitor shelf life – all at the touch of a button.

This added automation not only relieves pressure on busy teams, but also enables you to save on food waste, energy and labor costs for improved sales and profits across all dayparts.

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Following a successful trial in stores, Connect has recently been implemented by an American convenience store giant. This award-winning service is soon to be used in over 1,000 of their locations, with data showing the potential to save the company millions in waste and energy costs.

Connecting you to a perfect Solution …

Connect is one of six elements within Flexeserve Solution, the industry’s only all-encompassing, hot-holding service.

Throughout the Solution experience, our team of hot food experts will guide you on everything. From the menu you’re serving, to cook methods, the Flexeserve unit to meet your needs and even the correct packaging for your food – no detail is left untouched.

Boost sales by using the best

By investing in Flexeserve products, you can develop a host of sales and profit opportunities to expand potential earnings.

Our first and flagship product, Flexeserve Zone, has proven itself as the best hot-holding unit on the market, winning the Queen’s Award for Innovation in 2022. Zone offers excellent energy-saving benefits, giving you the power to hold a wide variety of food at different temperatures. It improves food visibility, keeping it fresher for longer, and reduces waste to help you sell more and waste less.

Mini Market - GulfHost 2024
Mini doughnuts - GulfHost 2024
Flexeserve Hub - GulfHost 2024
Discover hot-holding at GulfHost 2024
Explore back-of-house solutions at GulfHost 2024

Based on the success of our floor standing products, our range of countertop Zone units allow you to create micro market areas within your operation or drive impulse buys right at your cash register.

For additional support in the kitchen, Flexeserve Hub is designed with back-of-house hot-holding in mind. This single or two-door unit helps you prepare for your next daypart with ease, removing stress on busy or small teams.

Winner of the Queen’s Award for Innovation, Flexeserve Zone introduced the world to true hot-holding, allowing for unbeatable food-to-go quality.

Flexeserve Zone

Display a wider variety of food for improved sales potential – Xtra gives you 80% more capacity than our other countertop products.

Flexeserve Zone XTRA

The ideal solution to the lunch rush, our Rear Feed range enables you to restock from behind the counter to maximize speed and efficiency.

Flexeserve Zone Rear Feed

Our range of countertop units means you can enjoy our world-renowned hot-holding technology, even when floor space is limited.

Flexeserve Zone Countertop

The perfect all-rounder, Flexeserve Hub offers high capacity to elevate both your front-of-house or back-of-house operations with ease.

Flexeserve Hub

The first service to introduce cloud-based automation to the world of hot-holding. Control your entire operation at the touch of a button.

Connect by Flexeserve

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Acreditaciones y Membresias

NACS Supplier logo NAFEM logo British American Bussiness Council Texas MAFSI logo FCSI logo FEDA logo CFESA logo School Nutrition Association Southlake Chamber of Commerce AutoQuotes KCL logo Queen's Award ISO 9001, ISO 14001, ISO 45001 Cyber essentials plus